Showing posts with label console. Show all posts
Showing posts with label console. Show all posts

Thursday, April 20, 2023

Why You Should Use Google Search Console by Verifying Your Website?

 

Google Search Console is not only used to measure your SEO efforts, but it also acts as a good console to analyze your site and gauge its performance.  Google Search Console or GSC is a free tool and is available on Google Dash Board.  The free tool offers tons of information, it details site performance, security issues errors, and more. GSC can rival many premium tools. GSC tells you about the site search traffic and a brief on the performing URLs.

But How Does the Tool Work?

GSC is a powerful, but complex, tool. Hence it is a must-have tool but website owners often neglect it since many do not know how to use it. But you should know that GSC can result in some amazing work. If proper usage is there.  

Some major benefits accrue from using the website.

Ensure Google can access your site's content

Submit new URLs for crawling

Monitor search performance

Monitor and resolve spam issues

Though GSC cannot rival all the tools as far as specific performance is concerned it is anyway indispensable and an outstanding supplement.  You can use the search console alongside many other tools.

There are always changes taking place in this webmaster tool called Google Search Console. In recent times there have been significant changes in the GSC.

How to Use GSC?

The first thing you need is a Google Account and once you have created one you can continually monitor one.  Sign in to Google at the top right-hand corner or search Google and sign in. Click on Manage Google Account and click on Data and Privacy section.  Then move through the dashboard until you see the Search Console in the apps and services section.

Choose with Domain or URL prefix in Google Search Console. Select the URL prefix, as it gives you more options for verification. Use one among many options to verify your website the best option is to place the HTML file provided in the head section where you place the Google Analytics Code.

 

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One of the newest verification options, DNS CNAME verification, is something that was in the old Google Webmaster Tools but has been brought back for Google Search Console. Use https://www.nslookup.io/ to look up for DSN CNAME IP Address. You should submit a sitemap whence the verification is done. The submit site map option is on the left-hand side of the menu. Click on sitemap and XML submit. For creating a site map use an online generator tool. In WordPress, you can use the plugin. The plugin should generate the site map after you have activated it. GSC gathers data from the site after a few days of addition.

Data from Google Search Console

Google Search Console Overview

In the overview section, you can view

Performance

Total Performance Graph

Total Clicks

Average CTR (Click Count div by Total Impressions

Average Website Position

Queries Generate

Pages

Countries visitors come from

Devices

Dates

Other Data

SiteMaps

Crawl Errors

URL Inspection (Check if the URL is indexable)

Index Coverage Report

This report gives you data about the URLs Google has tried to index on your selected property and any problems Google has had. Google removes duplicate, pages, canonical with no proper meta tag from the index, Hence the pages in green are the indexed ones while those in grey have been left off.   

In the removal section when you add and remove pages, this graph will change with you. In the section, you will also see the number of pages that have been indexed and those left out probably due to the robot.txt file.  If you wish to permanently remove a page you will have to do it on the website.

In the sitemap section, you can see all the sitemaps that have been added and by clicking one you can make out the status. Keep adding or removing web pages in the sitemap section to keep the URL fresh.

If there is enough data you will be able to see a report on page experience. 

Core Web Vitals

Core Web Vitals include speed, usability, and visual stability. Pay attention to core web vitals as they are new ranking signals. Some key metrics are:

Largest Contentful Paint (LCP): This is the time that a page takes to load. A good score is 2.5 seconds or less. Note this includes large items like images or headers.

Cumulative Layout Shift (CLS): A stable page with stable elements is a good indicator of high rankings. First Input Delay (FID): The elements should respond in under one second when the user takes an action.

Keep checking mobile-friendly page pages with text too small or elements too close together or viewport not set will not be mobile indexed. Check Bread crumbs if there is an issue with the pathway.  

Links to Your Site

Get details of your links. Check both your external and internal links.

GSC shows you the domains that link to you the most, as well as the pages on your website with the most links. Scroll down in the left sidebar until you see Links. Click, and you'll see a full report of links to your site:

Manual Action details pages are not compliant with Google's webmaster guidelines. This is to prevent spam.

Keep Working on Search Console to find if any changes are taking place.

Why You Should Use Google Search Console by Verifying Your Website?

Google Search Console is not only used to measure your SEO efforts, but it also acts as a good console to analyze your site and gauge its performance.  Google Search Console or GSC is a free tool available on Google Dash Board.  The free tool offers tons of information, it details site performance, security issues errors, and more. GSC can rival many premium tools. GSC tells you about the site search traffic and a brief on the performing URLs.

But How Does the Tool Work?

GSC is a powerful, but complex, tool. Hence it is a must-have tool but website owners often neglect it since many do not know how to use it? But you should know that GSC can result in some amazing work. If proper usage is there.   

Some major benefits accrue from using the website.

·         Ensure Google can access your site’s content

·         Submit new URLs for crawling

·         Monitor search performance

·         Monitor and resolve spam issues

Though GSC cannot rival all the tools as far as specific performance is concerned it is anyway indispensable and an outstanding supplement.  You can use the search console alongside many other tools.

Changes are always taking place in this webmaster tool called Google Search Console. In recent times there have been significant changes in the GSC.

How to Use GSC?

The first thing you need is  a Google Account and once you have created one you can continually monitor one.  Sign in into Google at the top right hand corner or search Google and sign in. Click on manage Google Account and click on Data and Privacy section.  Then move to through the dashboard until you see the Search Console in the apps and services section.

Choose with Domain or URL prefix in Google Search Console. Select the URL prefix, as it gives you more options for verification. Use one among many options to verify your website the best option is to place the HTML file provided in the head section where you place the Google Analytic Code.

 

.

 

One of the newest verification options, DNS CNAME verification, is actually something that was in the old Google Webmaster Tools, but has been brought back for Google Search Console. Use https://www.nslookup.io/ to look up for DSN CNAME IP Address. You should submit a stiemap whence the verfication is done. The submit site map option is on the left hand side of the menu. Click on sitemap and XML submit. For creating a site map use online generator tool. In WordPress you can you can use the plugin. The plugin in should generate the site map after you have activated it. GSC gather data from site after few days of addition.

Data from Google Search Console

Google Search Console Overview

In the overview section you can view

Performance

·         Total Performance Graph

·         Total Clicks

·         Average CTR (Click Count div by Total Impressions

·         Average Website Position

·         Queries Generate

·         Pages

·         Countries visitors come from

·         Devices

·         Dates

Other Data

SiteMaps

Crawl Errors

URL Inspection (Check if URL is indexible)

Index Coverage Report

This report gives you data about the URLs Google has tried to index on your selected property and any problems Google has had. Google removes duplicate, pages, canonical with no proper meta tag from index, Hence the pages in green are the indexed ones while those in grey have been left off.   

In the removal section when you  add and remove pages, this graph will change with you. In the section you will also see the number of pages that have been index and those left out probably due to robot.txt file.  If you wish  to permenantly remove a page you will have to do it on the website.

In the sitemap section you can see all the sitemaps that have  been added and by clicking one you can make out the status. Keep adding or removing web pages in the sitemap section to keep the URL fresh.

In there is enough data  you will be able to see a report on page experience. 

Core Web Vitals

Core Web Vitals include include speed, usability, and visual stability. Pay attention to core web vitals as they are new ranking signals. Some key metrics are:

Largest Contentful Paint (LCP): This is the time that a page takes to load. A good score is 2.5 seconds or less. Note this includes large items like images or headers.

Cumulative Layout Shift (CLS): A stable page with stable elements is a good indicator of high rankings. First Input Delay (FID): The elements should respond under one second when user takes and action.

Keep checking mobile friendly pages  pages with text too small or element too close together or viewport not set will not be mobile indexed. Check Bread crumbs if there is an issue with the pathway.  

Links to Your Site

Get details of your links. Check both your external and internal links.

GSC shows you the domains that link to you the most, as well as the pages on your website with the most links. Scroll down in the left side bar until you see Links. Click, and you’ll see a full report of links to your site:

Manual Actions details pages not compliant with Googles webmaster guidelines. This is to prevent spam.

Keep Working on Search Console to find if any changes are taking place.

 

 

Tuesday, December 17, 2019

Understanding SEO Audit - Indexation Using Search Console

Seo audit is the latest buzz word in search engine optimization. This is an exercise to uncover various aspects of a website slated for optimization and performance on Social Media and SERPs.  

For those interested in deeper functioning of their website it is imperative to subscribe to Google search console and link it with Google analytic. This is a comprehensive window to site functions and analysis in an easy manner no tools are required just an alacrity to regularly visit these widgets and get appraised about site and hence your SEO performance. Those seeking search engine rankings using these widgets will be deeply disappointed for some reason these are not comprehensivly available on the analytic tool but a brief could be found out in the search console if it is linked with the analytic tool. 

This activity is part of Search console where in you get a comprehensive account of how your pages are being indexed by the search engines.  In the console you can even check indexing of whole website or individual pages using the fetch option. Another advantage here is that you can check all pages those even banned using robot.txt file. 

Another option is to use site search operator = site:yoursite.com this is useful if your site contains less than five hundred pages.  

There are additional tools and services which enable checking this important aspect of website performance hence your SEO efforts. Plugins and bookmarklets also perform this task. 

Search engines keep on visiting the sites in order to cache and index for ranking purposes. If your site is not properly indexed you would lose in ranking. Hence always make sure that  your site is better crawled and no script or faulty programming acts as a hindrance. Whence using the robot.txt file rad well.
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Uday provides Digital Marketing (SEO) Service and website contents in English.
He teaches Digital Marketing in Jabalpur his home town in India.
Contact: pateluday90@hotmail.com
Mobile: 9755089323 

Monday, May 13, 2019

Google Search Console - Features

SEARCH CONSOLE

The aim is to get more search traffic by optimizing your website for better performance.

The search console is of immese help to quickly diagnose the site as well as to guage the performence. Hence after verification of your site the facility starts collecting data regarding various aspects of the site.

Some of the features are:

Overview

This give a sketch of performance, site pages and those with errors. You will alos find a mobileusability report with number of pages mobile compatible.

Performance

The main assessment is that of numbers of queries the site has reponded to and the clicks and impressions. The latter is how many times the site appeared on that keyword but not clicked.  You will also find out total clicks and total impressions.

Different metrics can be seen by changing the report preferances by clicking the tabs above. If you explore this option well you can change the dynamics of the reports as per your need.

URL Inspection Tool

By using this tool you can assess the performance of individual site pages. This was earlier named Fetch As Google and is now replaced by URL Inspection Tools. Pages could be resubmitted for indexing if changed. You can also discover the mobile friendly status of each page.

Index

Coverage offers site report about indexing

Site Map ...Add your site map here for reports from Google.

Get Mobile Usability Report Here.

Manual Action & Security 

Get a prompt on manual action required for security issues faced by the search engine.

Links

Get detailed report of internal and external links here. There is an option to download reports as csv or Google sheets. This is the best tool to analyse your search traffic.

XML SiteMap

The best way to utilize Search Control is to add a XML SiteMap and keep it updated regualary.

More on Search Console for further reading.
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Uday Teaches Digital Marketing at Jabalpur
He provides SEO and Website Contents in English.

Contact: pateluday90@hotmail.com
Mob: 9755089323

Sunday, May 12, 2019

Understanding Search Console Adding Property

For site owners seeking a robust response from the web it is important to understand the site functions and its performance in SERPs. This valuable information provides insight as well technical performance of the site. The webmasters appointed by site owners can hence fine tune their websites and rectify technical errors present. 

Earlier known as webmaster tool the utility is known as search console nowadays. The site owners usually connect their websmasters or search engine optimization specialists with search console so they can log and to read the insights and rectify technical error if any.  

This is an improtant webmaster tool and should never be neglected by webmasters. 

Adding Property

When you log into the search console you will get an option to add your property. You have to add the URL of your site and then the next  procedure is to verify the website by adding a code in the head section. Adding a meta tag is the best way to verify the site and you just have to copy the code and paste it in the head section. Once you have done the needful go back and click verify. It takes twenty four hours for the verification to complete. 

Once added properly your site will start recieving data. You will also receive notifications from Google if there is some error on site. 

There are other options which you will find in the link below:


Remember you have to verify both www version and non www version of your site seperately depending upon which form you give preference to in the search console. In this console you can add your partner as administerator and webmaster too albeit with limited control. Generally webmasters look after search control and are accorded full permission.

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Uday teaches Digital Marketing in Jabalpur
He provides SEO Services & Website Contents in English
Contact: pateluday90@hotmail.com
9755089323