Shopify
Shopify is an online eCommerce
Site while Magento latter is O/S system with basis for setting up store for
selling products and services. Magento
requires expertise and degree of difficulty is higher whence compared with
Shopify and WordPress CMS for that matter. Magento ideally suited for
e-business can provide complex solution and a much larger portal can be
built.
Shopify
What is Shopify?
Shopify is an eCommerce Platform that allows you to sell
products online as well as offline. It is closed source SAAS platform unlike
Magento. It uses a coding language called Liquid. it is not free but is a
proprietary software.
Plus Points & How it all works?
Being a full-fledged platform, it offers diverse features that
help to effectively realize the sales potential of your products in the
store. It is not a limited platform but supports large scale sellers as well as
smaller ones. It supports small retail ventures as well as high sales volume
product sales.
The backend features and apps enable ascertaining site
performance as well as sales. You can follow order lists and
receive payments. The platform enables various reports that help you gauge
site performance by assessing reports and analysis.
Owning and hosting an eCommerce website however small is a
costly venture if you take into consideration various aspects of web
development and the cost involved. Then take into account the hosting and
running costs - all this adds up to a substantial sum.
Shopify features help achieve sales targets without a website. This
leads to a substantial saving. However, the store can be set up on websites as
well in case the seller owns one.
A virtual store is set up using the 14 days free trail to get
acclimatized with the platform. You can also start with $9 monthly plan. In
order to make the store attractive free and paid themes and images are
available. There are many features that help customize the store to
its full potential using the tools. There are lot many apps paid and free that
enable a sound e-business experience. There is a help section in form of a blog
that is manned by experts this provides support to enhance productivity of your
store.
The platform is hosted on cloud servers or networks which are
more stable than independent services and reduce downtime. Another
aspect of this platform is that it is easy to participate and no advance
programming or designing knowledge is required.
In spite of massive support ecosystem for the sales on Shopify a
lot depends upon how to make your store visible and how you generate
relevant traffic. Remember an eCormmerce business is a full-fledged
activity and not a passive income source hence dedication and involvement using
strong business acumen is a must. Optimizing the store and promotion using
digital marketing techniques like SEO are also a requirement.
Uday provides search engine optimization service for digital marketing. He provides website contents and content for authoritative links.
He also teaches digital marketing in his home town Jabalpur. He can be contacted at:
pateluday90@hotmail.com
09755089323
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